Media Training for Research Centre/ Institute Managers - 20th September
9.30 – 4.30pm, 20th September 2011
Trainers: Sali Collins and Justyn Jones
This course is suitable for all support staff who are responsible for developing a media strategy or would like to learn how to gain media coverage for their research centre/ institute. This workshop will provide an overview of the broadcast and media landscape and will consider what sort of stories the media are looking for and why. Practical sessions will be focussed on the editorial decision making process in newsrooms, how to identify ‘stories’ within your research centre/institute and how to make them relevant and attractive to journalists.
029 208 70862